LORE

The Print Journal Exploring Brand Storytelling & Commerce

Stories that redefine how we think.

A high-end print journal featuring 280+ pages of exclusive essays, brand-building insights, and commerce psychology—crafted for forward-thinking leaders.

LORE is your guide to building brands that belong—brands that tell stories, forge movements, and leave a legacy.

FEATURES

280+ pages of premium print journalism focused on commerce and culture.
Exclusive insights from twelve leading thinkers and brand builders.
Visually stunning, designed for your coffee table and your strategy sessions.
Printed on high-quality, tactile stock—a book meant to be held and experienced.

Brand Storytelling, Consumer Psychology, and the Future of Commerce—In Print

More than a book— it’s a time capsule of ideas that define where commerce is today and where it’s going next.

LORE explores the myths, movements, and cultural shifts shaping brand narratives. Whether you’re a founder, strategist, or creative, this is your guide to crafting a story that lasts.

YOUR BRAND’S STORY IS ALREADY BEING TOLD.

ARE YOU THE AUTHOR?

LORE BOOK REVIEWS

What readers think

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"Every page makes you think differently about how brands shape culture. A must-read for commerce professionals."

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"LORE goes beyond trends—it helps you see the bigger picture. Every brand strategist needs this."

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“It’s rare to find a business book that’s also this visually stunning. LORE is the kind of book you don’t just read—you experience."

FEATURED IN THE JOURNAL

Artists & Contributors

LORE brings together a curated group of writers, designers, and cultural critics exploring commerce’s role in shaping our world.

Kyle Chayka

The Tyranny of Visibility

Kyle Chayka

The Tyranny of Visibility

Kyle Chayka

The Tyranny of Visibility

Kyle Chayka

The Tyranny of Visibility

Watch the LORE  Book Launch:

Insights from Brand Leaders

Watch highlights from the LORE book launch at NeueHouse Madison Square, where brand builders, creatives, and commerce leaders explored the power of storytelling in retail.

See how print media, cultural insights, and business strategy come together in this one-of-a-kind journal. Discover why commerce professionals are calling LORE a must-read.